Custom Red Carpet Backdrop - If you believe about the red carpet, then you probably consider stars at movie premiers. That's usually the area where red carpets are seen. That was not the first intent though. These long, carpet runners really had a long journey before they got to that elevated state. The notion of placing a rug out for important people to walk on probably started in medieval times. Because the streets were nearly non-existent, big puddles and potholes were constantly within the route of visiting dignitaries and royalty.
A rug would be placed down on the ground so that these vital people wouldn't need to drag their expensive clothing through the mud, or worse materials, which could be from the roads. This is essentially the same idea as someone putting down their coat to get a princess to walk on. These clinics carried on before the streets were substantial enough to negate the need for such clinics. But with the invention of the passenger railroad, came the resurgence of the concept of putting a rug for passengers riding the trains.
The New York Central Railroad used to place a red rug on the ground to direct passengers to their pockets. It's believed that this was the beginning of putting a red rug for important and famous people. The usage of the red carpet in today's society means more things than lately.
The " red carpet treatment" means that something extra special is being done and many businesses utilize the expression red rug in their marketing ploys to boost the perceived value of their products and services. Businesses also use red carpets on the floors in their own buildings to make their businesses seem more upscale and expensive. Of course, sometimes this works and sometimes it backfires because so many businesses are using this system of advertising.
For the large part, if a red rug is employed at a place other than for important people to walk on, then it is seen as a bad advertising scheme. So now you know how the red carpet came to be. It started with the start of the street and has been around ever since. The concept of red rugs has shrunk to cheap marketing ploys, except when one is rolled out for VIPs. When used in this way, it is still a big deal.