Red Carpet Invitation Templates Download - If you think of the red carpet, then you probably think of stars at film premiers. That's typically the place where red rugs are seen. This wasn't the first intent though. These lengthy, carpet runners actually had a long trip before they got to that elevated condition. The notion of putting a carpet out for significant people to walk on probably began in medieval times. Since the roads were virtually non-existent, large puddles and potholes were always within the path of visiting dignitaries and royalty.
A carpet would be placed down on the floor so that these vital men and women would not need to drag their costly clothing through the sand, or worse materials, which might be in the streets. This is essentially the same idea as someone putting down their coat to get a princess to walk on. These practices carried on until the roads were large enough to negate the need for these practices.
The New York Central Railroad used to put a red carpet on the ground to direct passengers to their pockets. It's thought that this was the beginning of placing a red carpet for significant and famous men and women. The usage of the red carpet in today's society means more things than lately. Royalty, celebrities and other VIPs still hope to have one of these carpets rolled out to them at social functions, but now there are more meanings to the saying.
The " red carpet treatment" implies that something extra special is being done and many companies utilize the expression red carpet in their advertising and marketing ploys to boost the perceived value of their products and services. Businesses also use red rugs on the floors in their own buildings to make their companies look more upscale and expensive.
For the large part, if a red carpet is used at a location other than for significant people to walk on, then it's seen as a bad marketing scheme. So now you know how the red carpet came to be. It began with the beginning of the street and has existed ever since. The concept of red carpets has dwindled to cheap marketing ploys, except when one is rolled out for VIPs. When used in this manner, it's still a major thing. Learning about the story of the " red carpet" and how it has transformed through the years is interesting.